Lord of The Rings, Rise to War (March)

Influencers:

47

Duration:

Platform:

Industry:

About the Campaign:

NetEase Games is a leading global developer and publisher of video games across a variety of genres and platforms. As part of a campaign for the Lord of the Rings game, 47 influencers created videos on TikTok, reaching over 54 million viewers.

Total Reach

54,668,900

Views

6,187,952

Likes

78,766

Engagement: Viewership

16%

Engagement: Interactions

1%

Comments

471

CPM

$16.16

CPE

$1.19
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