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About the Campaign
Dell, a renowned multinational computer technology corporation, manufactures and markets an extensive array of products such as laptops, desktops, servers, storage devices, and peripherals. Mohammed Alghamdi orchestrated a four-month campaign that spotlighted the collaboration between Dell and Alienware, emphasizing the attributes of the premier gaming laptop, the Dell X Alienware, through a series of humorous TikTok videos.
Campaign results
Total Reach
42,500
Likes
2,711
Engagement: Viewership
64.9%
Videos Created
4
CPM
-
Views
27,589
Comments
67
Engagement: Interactions
10%
Hashtag Views
-
CPE
-
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