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About the Campaign
We partnered with NetEase Games, a global leader in video game development and publishing, for a three-month TikTok campaign. During the campaign, three of our influencers shared videos highlighting their experience with the new Identity V game, generating over 5 million views and boosting the game's promotion.
Campaign results
Total Reach
5,088,700
Likes
37,048
Engagement: Viewership
19.8%
Videos Created
-
CPM
$5.37
Views
1,006,100
Comments
863
Engagement: Interactions
0.7%
Hashtag Views
-
CPE
$0.13
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