
Fake it by Benny Mayne
Influencers:
11
Duration:
Platform:
Industry:
Type of Campaign:
About the Campaign:
For this song promotion, we created a hashtag comedy challenge on TikTok with the hashtag “#CanYouFakeIt”. Eleven influencers with a high following created content that included faking something. About 52% of the total viewers were from the US.
Total Reach
8,000,000
Views
2,155,000
Likes
287,000
Engagement: Viewership
27%
Engagement: Interactions
13%
Hashtag Views
2,200,000
Videos Created
279
Comments
1,150
CPM
$1
CPE
$0.01
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